Skip to main content

Market Trends

adidas Predator 24 Continues the 30-year Legacy of the Iconic Boot

david-beckham-taking-a-tour-at-the-world-of-predator-exhibition-at-the-exchange-trx.jpg

Launched in 1994 and worn by luminaries in football like David Beckham, Zinedine Zidane and Alessandro Del Piero, the adidas Predator is no stranger to football fans. 

 30 years later the Predator is on the prowl again with its newest addition, Predator 24 a nod to the boot that started it all. Its silhouette unites pure 90s nostalgia with new boot technology that's fuelling goals on the stars of today. 



It carries the famed black, white and red colourway but made bolder in hue, and completed by vibrant yellow taping to proudly declare its place as its own boot, in its own right. The boots come in laced, laceless and a classic laced variant with a fold over tongue. 

Sam Handy, VP of Product and Design at adidas said: "The Predator 1994 was the silhouette that started it all and there is no better way to celebrate 30 years of this game-changing franchise than to revisit its early beginnings. It was designed in a very different time, and with different methods that we deploy today. And this became our creative challenge. 'If the Predator 1994 was designed today, for today's athlete, what would it look like?"

"The answer is Predator 24. A modern-day expression of Predator, with the same eye-catching design DNA that made the Original so iconic, and instantly recognisable on the feet of the game’s greatest.  We're incredibly excited to continue the story of this beloved boot and can’t wait to see players creating their own goal-scoring legacies, while wearing them.” 

The boot was launched with a touring exhibition, the adidas World of Predator exhibition and saw the legend himself, David Beckham, grace our shores alongside many other countries in the Predator tour. 

Must-Watch Video